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Brand new year

 

We are brand marketers.
We design the look and feel of your brand, and we create the spaces and interactions that attract your customers to it.

 
 


“Coming together is a beginning, staying together is progress, and working together is success.”

——— HENRY FORD ———

 
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We
MAKE
IT
PERSONAL

 
 

We believe to find desirable and feasible solutions for you, we must make it personal. If we can walk in your shoes, we can better understand your unique situation.

Empathetic relationships and experiences spark feelings and ideas that excite us. We crave these interactions. They ignite our imagination, influence our thinking, and motivate us. This emotion is universal, and brands big and small, trust us to help them tap into it.

We believe big budgets aren’t the fount of creativity. Innovation comes from a pioneering spirit — curiosity, resourcefulness, boldness, resiliency, hustle. Companies who embrace this attitude improve their chances for winning.


 
 
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We
Champion
Brands

 

A brand isn’t a logo. A brand is a bundle of feelings that are conjured up when you think about it, and interact with it. When a brand is responsive, the associations are persuasive.

Our mission is to help companies build an authentic brand culture. To have varied viewpoints to draw upon for a better business response. To bring diverse thought that moves the needle, and frankly brings a bit more excitement to those brainstorming sessions. By being human-centered and following a design-think process — exploration, collaboration, iteration, action, improvement — we realize ideas, craft solutions and implement tactics that add value to the enterprise.

We unite catalysts, strategists, and creatives with distinct perspectives and skillsets. We merge passion, knowledge and care to captivate your audience, sow your message and cultivate your brand.



STRATEGY

  • Gathering intel and making sense about your customers’ needs, motivations and habits to find the low hanging fruit.

  • Defining who your are in a way that appeals to those who are willing and able to purchase what you’re peddling. It’s about differentiate and elevating you from the alternatives.

  • Focusing go-to-market plans that align your business priorities and resources with market opportunities that are attainable, scalable and profitable.

DESIGN

  • Personalizing a cohesive brand identity and voice that’s authentic, distinct and recalled at the snap of a finger. After all if they can’t remember you, they can’t buy you.

  • Crafting brand assets and marketing content that work together to tell your story in a fun way (even the most serious can appreciate levity) to inform, inspire and excite your customers.

  • Mapping the journey each stakeholder takes across your brand’s ecosystem and building touch-points that repeat and reinforce your message over and over and over again.

EXPERIENCE

  • Building physical and digital environments that immerse your customers into a space where they feel your brand’s emotion, relate to it and internalize it. That’s the ah-ha moment!

  • Producing entertaining events and chances to cultivate relationships increase curiosity about your mission, forge goodwill and give customers the confidence needed to leap.

  • Activating marketing programs and advertising campaigns to drive your audience through the sales funnel to purchase and loyalty.


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——— GEORGE EASTMAN ———

“Light makes photography. Embrace light. Admire it. Love it.”

 
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We
DELIVER
CREATIVE
SOLUTIONS

 

For a business to win today, it needs an innovative product and a compelling story. It needs a brand. It’s mandatory across industries regardless of size and resources. Our customers have ample choice to select from. The fact you were established a hundred years ago doesn’t motivate them (maybe if you’re a winemaker). They want a forward-thinking company that is continuously reimagining how to satisfy their evolving needs.

We embarked in 2010 to help companies boost their ingenuity and ideation power. Our on-going experiment is to prove the thesis that creativity is essential to business and accessible to any company. To be competitive, organizations must increase their creative-think capacity. To remain lean and nimble, organizations will seek partnerships with companies we envisioned for ourselves capable of understanding the needs of an organization beyond the marketing lens.

Jollybrowne is a full-service brand and business development studio with an entrepreneurial mindset. We work with companies to build an authentic brand culture that attracts customers, workers, suppliers and investors. Our promise is to be caring, courageous and committed to solving your problems with creativity.


 
 
 
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Trideep

I’ve been lucky to have lived around the world. I get my sense of adventure from my Nepali nanny who left home at a young age. She raised me in India and later immigrated with us to America in the late 70s.  Her stories of Tenzing Norgay and Sir Edmund Hillary filled me with big dreams.  While conquering Everest, or mountaineering for that matter, has never entered my mind, her romantic ideals shape my worldview. She's a constant reminder that "why not" is a great place to start.

Ultimately this has led me down an entrepreneurial path. It’s been a transformative journey that has grown my faith, made me more empathetic, and raised my curiosity about people, culture, and design. In addition to my wife and daughter, it teaches me something new every day.

Thanks for indulging me.  Let's talk soon.

trideep@jollybrowne.com | 800-308-3120 x700

 
 
 
 
 
 

Steve

I’m the second of four brothers within five years of each other. The church across the street from our house had a big yard, so our place was the hangout for friends. We’ve all left the old neighborhood, but the “Churchyard” gang reunites frequently. You can imagine the stories. Shared experiences have powered lifelong relationships. They’ve taught me the value of social capital, and greatly influenced my life choices.

In retrospect who I know has given me lots of opportunity, but always focusing on doing what’s best for them has served me well long-term. Along with my wife’s support, it’s given me the confidence to leap, to chase my entrepreneurial dream. It’s a lesson we want to show our young children.

I hope we have a chance to meet soon. 

steve@jollybrowne.com | 800-308-3120 x701